Posts tagged Mooncakes
Designing Love, at Mid-Autumn 2026: In the Mood for Mahjong 「愛在中秋」2026:一副麻雀,幾代回憶

Our mooncake tin design pays tribute to this rich tradition while offering an education bridge for the next generation. Drawing inspiration from vintage Mahjong sets, including collections from Waddington’s Auctioneers, our committee members, and our Editor-in-Chief, we studied variations in tile design, from characters to floral motifs, carving strokes and symbolic details. We then dreamt up and hand-illustrated our own interpretation.

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Mahjong, Memory & Mid-Autumn: Fête Chinoise Launches the 2026 Love at Mid-Autumn Campaign

There is a particular sound that many of us carry from our earliest memories: the sharp, satisfying click and clang of Mahjong tiles shuffled across a table, the gentle murmur of conversation between turns, and the laughter that rises from familiar stories, playful teasing, and moments shared around the table. Across generations and continents, Mahjong has travelled far beyond the tabletop. It has become a gathering place connecting families, preserving traditions, and carrying with it a rich language of symbolism, craftsmanship, and cultural memory.

This Mid-Autumn Festival, we invite our community to rediscover the beauty behind this beloved game through the 6th annual Love at Mid-Autumn campaign, a celebration of Chinese heritage, creative expression, and giving back.

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Designing Love, at Mid-Autumn: Childhood Lanterns 愛的設計:點亮童年中秋燈籠

Leading the momentum of celebrating Mid-Autumn Festival in Canada in elevated style, the Fête Chinoise collectors’ edition mooncake tin from our Love at Mid-Autumn project created conversations and delight with families in Canada and in Asia last year. The illustrated pattern of Hong Kong’s phenomenal neon lights in 2024 was a huge favourite amongst Fête Chinoise readers and supporters, and sold out very quickly.

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The Inspiration Behind Love at Mid-Autumn 2024: A Time Capsule 愛在中秋2024:霓虹幻境

In this article, you will have a chance to read about the inspiration behind the 2024 design which represents the feature story in this edition: the disappearing neon lights of Hong Kong’s streetscapes. Each and every handmade glowing neon sign symbolizes a life and history — a dream, a business, a family’s livelihood and service to the local community. This year’s tin design is a love letter to Hong Kong’s infamous vistas, full of life and vitality, and the city’s spirit, hustle, and bustle. Enjoy our design process! 

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Our Collective Memories: Mooncake Tin Time Capsule 我們的「月光寶盒」

Mid-Autumn Festival is an important occasion in Chinese culture, and equally significant are mooncakes which symbolize the celebration. Traditional mooncake tins in various designs, shapes and sizes have become little treasure boxes that house heirlooms and collections in many families, long after the festival and often for decades to come. We thank each person who submitted their mooncake tin for this collective memory project!

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2021 Mid-Autumn Mooncake Reviews: Cultural Expressions of Luxury Brands

The annual tradition of reviewing mooncakes from the lens of culture and design is always a fun time. In the recent years, at Fete Chinoise, we have been in multiple positions — as a tastemaker, an observer, a critic, and a grateful recipient. When it comes to Chinese cultural traditions and gifting, this is our wheelhouse and passion, and we endeavour to #movecultureforward with every project we partake in and discussion that we spur.

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